Ferrari — an icon of luxury, style and speed; a legend built upon Italian flair, design, exclusivity and decades of sporting success. An emotion to be embraced, this dream and source of inspiration for millions around the world has finally arrived to Vietnam.

Spanning seven decades, the Italian marque has set itself apart through its consistent production of cars that are individually unique, yet instantly recognisable as a Ferrari.

With the first Ferrari Service Center & Ferrari Approved Showroom now opened in Phu My Hung, a luxurious residential district of Ho Chi Minh City, Ferrari is committed to providing personalized service and real-time experiences to the growing demand of Ferrari’s clients.

Operated by Supreme Auto with a total area of 2,240 square meters, this state-of-the-art building located in Tan Thuan Export Processing Zone, District 7, Ho Chi Minh City, will provide existing car owners access to diagnosis testers, genuine auto spare-parts, and maintenance services as well as official warranties through the authorized and qualified service technicians.

The opening ceremony began with a welcome speech by Mr. Richard Kim, General Director of Supreme Auto, said “We are pleased to provide official Ferrari service for existing Ferrari Owners and pre-owned business here in Ho Chi Minh City. We look forward to welcoming many Ferrari owners to our new service center and pre-owned showroom. And we will make this place enjoyable and satisfying for our Ferrari owners and future customers.”

Also in attendance to announce the inauguration of Ferrari in Vietnam was Mr. Dieter Knechtel, CEO of Ferrari Far and Middle East Hub, who said: “It’s a great honor for us to be here officially in Vietnam, one of the fastest growing economies in the world. This fantastic development underlines the importance of the Vietnamese market for Ferrari. With this new After Sales and Ferrari Approved facility, we are confident that this will not only become a landmark of the area but also an important pillar in the Ferrari network globally.”  

To mark this special occasion, the Ferrari F8 Tributo was exclusively brought in and shown to our media and invited guests for the first time in Vietnam.  The Ferrari F8 Tributo is the new mid-rear-engined sports car that represents the highest expression of the Prancing Horse’s classic two-seater berlinetta. It is a car with unique characteristics and, as its name implies, is an homage to the most powerful V8 in Ferrari history.