Viber launches feature to let you create your own unique GIF

The messaging app’s 1 billion users will now be able to create their own GIFs, which include unique features such as boomerang and reverse modes

Rakuten Viber, one of the world’s leading apps for free and easy communication, announces the launch of its GIF creator feature, enabling its users to create fun GIFs to send to their friends and family. As the demand for instant messaging rises globally, Viber’s new GIF feature is a fitting addition to the Group Video Call feature it released last month, as well as group chats for up to 250 people and group voice calls for up to 20 people. The new GIF creator has been launched on iOS and Android will follow in the next weeks.

It’s often said that it’s hard to read someone’s tone over a text message. While emojis can sometimes help, there is still a limit to what can be expressed over text. Viber’s new customizable GIF feature, in addition to its new customizable Sticker feature it already offers, aims to change that, making communication over text more easy and accurate than ever before.

In any chat, Viber’s users can record a short video with the app’s new camera, or select a video from their gallery, and turn it into a legendary looping GIF in boomerang, fast play, or reverse modes.

To turn a video into a new GIF, a user needs to:

  • Trim the video to select the perfect part to star in the GIF.
  • Choose a play mode for the GIF—from boomerang for endless looping, to reverse mode, slow-play, and x2 or x4 fast-play.
  • Style the new GIF with text in various fonts and colors, as well doodles or stickers.

“Especially during these times, Viber is committed to empowering users to express themselves in various ways as they communicate over instant messages. As we like to say at Viber, if an emoji is used to replace a word, GIFs and stickers can replace an entire sentence – and now with our custom GIFs – users can express themselves more accurately and do it in a more funny way.” said Ofir Eyal, COO of Rakuten Viber.


About Rakuten Viber:

At Rakuten Viber, we connect people. No matter who they are, or where they are from. Our global user base has access to a range of features like one-on-one chats, video calls, group messaging, and updates and discussions with their favorite brands and celebrities. We ensure our users have a secure and free environment to share their emotions.

Rakuten Viber is part of Rakuten Inc., a world leader in e-commerce and financial services. It is the official communication channel of FC Barcelona, and the official instant messaging and calling app partner of the Golden State Warriors.


Press release distributed by EloQ Communications.

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