{"id":984,"date":"2021-03-11T11:00:08","date_gmt":"2021-03-11T04:00:08","guid":{"rendered":"https:\/\/news.eloqasia.com\/?p=984"},"modified":"2021-03-12T15:07:17","modified_gmt":"2021-03-12T08:07:17","slug":"eloq-communications-ky-niem-5-nam-thanh-lap-hien-thuc-hoa-giac-mo-khang-dinh-tieng-noi-cua-nganh-pr-viet-nam","status":"publish","type":"post","link":"https:\/\/news.eloqasia.com\/?p=984","title":{"rendered":"EloQ Communications k\u1ef7 ni\u1ec7m 5 n\u0103m th\u00e0nh l\u1eadp: Hi\u1ec7n th\u1ef1c h\u00f3a gi\u1ea5c m\u01a1 kh\u1eb3ng \u0111\u1ecbnh ti\u1ebfng n\u00f3i c\u1ee7a ng\u00e0nh PR Vi\u1ec7t Nam"},"content":{"rendered":"

N\u0103m 2021 \u0111\u00e1nh d\u1ea5u k\u1ec9 ni\u1ec7m 5 n\u0103m th\u00e0nh l\u1eadp c\u1ee7a EloQ Communications, agency chuy\u00ean v\u1ec1 quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 ti\u1ebfp th\u1ecb t\u1ea1i TP.HCM<\/a>. Trong su\u1ed1t qu\u00e1 tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng, EloQ Communications \u0111\u00e3 tho\u00e1t kh\u1ecfi khu\u00f4n m\u1eabu th\u01b0\u1eddng g\u1eb7p c\u1ee7a m\u1ed9t agency n\u1ed9i \u0111\u1ecba, v\u00e0 hi\u1ec7n \u0111ang cung c\u1ea5p d\u1ecbch v\u1ee5 quan h\u1ec7 c\u00f4ng ch\u00fang, ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u thu\u1ed9c danh s\u00e1ch Fortune 500, t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia v\u00e0 c\u00e1c c\u00f4ng ty kh\u1edfi nghi\u1ec7p t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u00e0 \u0110\u00f4ng Nam \u00c1. Kh\u00f4ng ch\u1ec9 n\u1ed7 l\u1ef1c \u0111\u1ec3 ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c c\u1ee7a m\u00ecnh, EloQ c\u00f2n mu\u1ed1n \u0111em l\u1ea1i c\u00e1i nh\u00ecn m\u1edbi nhi\u1ec1u thi\u1ec7n c\u1ea3m h\u01a1n v\u1ec1 ng\u00e0nh PR c\u1ee7a Vi\u1ec7t Nam trong b\u1ed1i c\u1ea3nh qu\u1ed1c t\u1ebf.<\/p>\n

Trong 5 n\u0103m v\u1eeba qua, EloQ Communications \u0111\u00e3 c\u00f3 nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng n\u1ed5i b\u1eadt, g\u00f3p ph\u1ea7n l\u00e0m n\u00ean th\u00e0nh c\u00f4ng b\u01b0\u1edbc \u0111\u1ea7u c\u1ee7a ng\u00e0y h\u00f4m nay. B\u00ean c\u1ea1nh c\u00e1c d\u1ecbch v\u1ee5 quan h\u1ec7 c\u00f4ng ch\u00fang truy\u1ec1n th\u1ed1ng, EloQ c\u0169ng \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00eam nhi\u1ec1u m\u1ea3ng d\u1ecbch v\u1ee5 ch\u1ee7 ch\u1ed1t, trong \u0111\u00f3 bao g\u1ed3m: ti\u1ebfp th\u1ecb s\u1ed1, qu\u1ea3n l\u00fd m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng \u1edf th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam<\/a>. Trong t\u01b0\u01a1ng lai, EloQ h\u01b0\u1edbng \u0111\u1ebfn tr\u1edf th\u00e0nh nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 truy\u1ec1n th\u00f4ng tr\u1ecdn g\u00f3i cho kh\u00e1ch h\u00e0ng, \u0111em l\u1ea1i s\u1ef1 thu\u1eadn ti\u1ec7n v\u00e0 \u0111\u00e1p \u1ee9ng \u0111a d\u1ea1ng nhu c\u1ea7u b\u1eb1ng nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p truy\u1ec1n th\u00f4ng hi\u1ec7n \u0111\u1ea1i. Ngo\u00e0i ra, \u0111\u1ec3 gi\u00fap c\u1ed9ng \u0111\u1ed3ng v\u00e0 nh\u1eefng ng\u01b0\u1eddi \u0111am m\u00ea ng\u00e0nh marketing v\u00e0 PR d\u1ec5 d\u00e0ng c\u1eadp nh\u1eadt nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t, EloQ Communications \u0111\u00e3 x\u00e2y d\u1ef1ng blog v\u00e0 k\u00eanh Youtube v\u1edbi n\u1ed9i dung \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi \u0111\u1ed9i ng\u0169 chuy\u00ean gia n\u1ed9i b\u1ed9.<\/p>\n

B\u00ean c\u1ea1nh vi\u1ec7c th\u1ef1c thi nh\u1eefng d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng, EloQ Communications c\u0169ng cam k\u1ebft tu\u00e2n th\u1ee7 nh\u1eefng ti\u00eau chu\u1ea9n \u0111\u1ea1o \u0111\u1ee9c v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i c\u1ee7a doanh nghi\u1ec7p. Trong d\u1ecbch COVID-19, EloQ \u0111\u00e3 nhanh ch\u00f3ng \u0111\u01b0a ra nh\u1eefng l\u1eddi khuy\u00ean v\u00e0 kh\u1edfi \u0111\u1ed9ng ch\u01b0\u01a1ng tr\u00ecnh h\u1ed7 tr\u1ee3 t\u01b0 v\u1ea5n truy\u1ec1n th\u00f4ng mi\u1ec5n ph\u00ed cho nh\u1eefng doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf<\/a> b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi d\u1ecbch b\u1ec7nh. H\u00e0nh \u0111\u1ed9ng n\u00e0y th\u1ec3 hi\u1ec7n tr\u00e1ch nhi\u1ec7m v\u00e0 s\u1ef1 quan t\u00e2m d\u00e0nh cho c\u00f4ng \u0111\u1ed9ng, c\u0169ng nh\u01b0 kh\u1ea3 n\u0103ng ph\u1ea3n \u1ee9ng nhanh tr\u01b0\u1edbc kh\u1ee7ng ho\u1ea3ng c\u1ee7a EloQ. \u0110\u1ec3 hi\u1ec7n th\u1ef1c h\u00f3a gi\u1ea5c m\u01a1 kh\u1eb3ng \u0111\u1ecbnh ti\u1ebfng n\u00f3i c\u1ee7a nh\u1eefng ng\u01b0\u1eddi h\u00e0nh ngh\u1ec1 quan h\u1ec7 c\u00f4ng ch\u00fang Vi\u1ec7t Nam tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf, EloQ Communications lu\u00f4n h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c \u00e1p d\u1ee5ng nh\u1eefng ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf khi cung c\u1ea5p d\u1ecbch v\u1ee5 PR v\u00e0 marketing t\u1ea1i Vi\u1ec7t Nam.<\/p>\n

Chuy\u00ean gia truy\u1ec1n th\u00f4ng v\u00e0 c\u0169ng l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp EloQ Communications, Ti\u1ebfn s\u0129 Cl\u0101ra Ly-Le, \u0111\u1eb7t nhi\u1ec1u t\u00e2m huy\u1ebft v\u00e0o vi\u1ec7c \u0111\u01b0a t\u00ean tu\u1ed5i c\u1ee7a EloQ v\u01b0\u01a1n ra th\u1ebf gi\u1edbi. TS. Cl\u0101ra Ly-Le, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh EloQ Communications<\/a>, chia s\u1ebb, \u201cC\u00f4ng ty \u0111\u00e3 tr\u1ea3i qua nhi\u1ec1u th\u1eed th\u00e1ch trong kho\u1ea3ng th\u1eddi gian 5 n\u0103m v\u1eeba qua, v\u00e0 \u0111ang k\u1ec9 ni\u1ec7m sinh nh\u1eadt l\u1ea7n th\u1ee9 5 trong m\u00f9a d\u1ecbch COVID-19. D\u00f9 v\u1eady, v\u1edbi s\u1ef1 t\u1eadn t\u00e2m v\u00e0 n\u1ed7 l\u1ef1c c\u1ee7a t\u1eebng nh\u00e2n vi\u00ean, ch\u00fang t\u00f4i \u0111\u00e3 th\u00edch nghi v\u1edbi t\u00ecnh hu\u1ed1ng v\u00e0 \u0111ang ti\u1ebfp t\u1ee5c n\u1ed7 l\u1ef1c \u0111\u1ec3 n\u00e2ng cao chuy\u00ean m\u00f4n t\u1eebng ng\u00e0y. Khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 Vi\u1ec7t Nam lu\u00f4n \u0111\u01b0\u1ee3c coi l\u00e0 v\u00f9ng tr\u0169ng trong l\u0129nh v\u1ef1c PR. B\u1ea5t k\u1ec3 nh\u1eefng n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng \u0111\u1ec3 c\u1ea3i thi\u1ec7n c\u00e1c ti\u00eau chu\u1ea9n d\u1ecbch v\u1ee5, c\u00e1c chuy\u00ean gia PR v\u00e0 ng\u00e0nh PR \u1edf khu v\u1ef1c n\u00e0y nh\u1eadn \u0111\u01b0\u1ee3c r\u1ea5t \u00edt s\u1ef1 c\u00f4ng nh\u1eadn tr\u00ean th\u1ebf gi\u1edbi. V\u00ec th\u1ebf n\u00ean ch\u00fang t\u00f4i kh\u00f4ng mu\u1ed1n d\u1eebng l\u1ea1i \u1edf h\u00ecnh \u1ea3nh \u2018agency n\u1ed9i \u0111\u1ecba b\u00ecnh th\u01b0\u1eddng\u2019, m\u00e0 s\u1ee9 m\u1ec7nh c\u1ee7a ch\u00fang t\u00f4i l\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t trong khi n\u00e2ng t\u1ea7m ti\u1ebfng n\u00f3i t\u1ea1i khu v\u1ef1c. Trong t\u01b0\u01a1ng lai, ch\u00fang t\u00f4i s\u1ebd ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n s\u1ee9 m\u1ec7nh n\u00e0y, v\u00e0 hi v\u1ecdng l\u00e0 s\u1ebd \u0111em l\u1ea1i c\u00e1i nh\u00ecn m\u1edbi nhi\u1ec1u thi\u1ec7n c\u1ea3m h\u01a1n v\u1ec1 ng\u00e0nh PR c\u1ee7a Vi\u1ec7t Nam\u201d.<\/p>\n

\u0110\u1ec3 c\u1eadp nh\u1eadt ki\u1ebfn th\u1ee9c qu\u1ed1c t\u1ebf v\u00e0 k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi h\u00e0nh ngh\u1ec1 PR t\u1eeb nhi\u1ec1u qu\u1ed1c gia, EloQ Communications \u0111ang t\u00edch c\u1ef1c m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 v\u1edbi nhi\u1ec1u agency \u0111\u1ed1i t\u00e1c \u0111\u1ebfn t\u1eeb ch\u00e2u \u00c1, ch\u00e2u \u00c2u v\u00e0 M\u1ef9. EloQ Communications hi\u1ec7n \u0111ang l\u00e0 th\u00e0nh vi\u00ean c\u1ee7a Hi\u1ec7p h\u1ed9i Quan h\u1ec7 C\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng \u0110\u00f4ng Nam \u00c1 (PRCA SEA)<\/a>, chi nh\u00e1nh khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 c\u1ee7a m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 c\u00f4ng ch\u00fang (PR) chuy\u00ean nghi\u1ec7p l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi, v\u00e0 M\u1ea1ng l\u01b0\u1edbi Quan h\u1ec7 C\u00f4ng ch\u00fang (PRN)<\/a> g\u1ed3m c\u00e1c c\u00f4ng ty truy\u1ec1n th\u00f4ng \u0111\u1ed9c l\u1eadp tr\u00ean to\u00e0n c\u1ea7u. S\u1ef1 g\u1eafn k\u1ebft ch\u1eb7t ch\u1ebd n\u00e0y \u0111\u00e3 gi\u00fap EloQ th\u1ef1c thi c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng t\u1ea7m c\u1ee1 khu v\u1ef1c cho kh\u00e1ch h\u00e0ng, \u0111\u00e1nh d\u1ea5u s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a EloQ tr\u00ean tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\n

EloQ Communications t\u1eebng l\u00e0 chi nh\u00e1nh c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c quan h\u1ec7 c\u00f4ng ch\u00fang trong khu v\u1ef1c, nh\u01b0ng sau \u0111\u00f3 \u0111\u00e3 t\u00e1ch ra v\u00e0 tr\u1edf th\u00e0nh agency \u0111\u1ed9c l\u1eadp d\u01b0\u1edbi c\u00e1i t\u00ean \u2018EloQ Communications\u2019 v\u00e0o n\u0103m 2018. T\u00ean g\u1ecdi \u2018EloQ\u2019 \u0111\u01b0\u1ee3c vi\u1ebft t\u1eaft t\u1eeb ch\u1eef \u2018Eloquent\u2019 trong ti\u1ebfng Anh, ngh\u0129a l\u00e0 m\u1ea1ch l\u1ea1c v\u00e0 r\u00f5 r\u00e0ng. Gi\u1ed1ng nh\u01b0 th\u1ebf, EloQ Communications c\u0169ng mang trong m\u00ecnh s\u1ee9 m\u1ec7nh truy\u1ec1n \u0111i th\u00f4ng \u0111i\u1ec7p m\u00e3nh m\u1ebd, r\u00f5 r\u00e0ng v\u00e0 li\u1ec1n m\u1ea1ch c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi nh\u1eefng b\u00ean li\u00ean quan c\u1ee7a h\u1ecd. Sau c\u1ed9t m\u1ed1c \u0111\u00f3, EloQ Communications \u0111\u00e3 \u0111\u1ecbnh v\u1ecb tr\u1edf th\u00e0nh agency n\u1ed9i \u0111\u1ecba mang t\u1ea7m nh\u00ecn qu\u1ed1c t\u1ebf. C\u00f4ng ty h\u01b0\u1edbng \u0111\u1ebfn cung c\u1ea5p nh\u1eefng d\u1ecbch v\u1ee5 ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, t\u1eeb d\u1ecbch v\u1ee5 th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng, \u0111\u1ebfn x\u00e2y d\u1ef1ng v\u00e0 n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng. EloQ Communications \u0111\u00e3 t\u1eebng h\u1ed7 tr\u1ee3 cho nhi\u1ec1u kh\u00e1ch h\u00e0ng n\u1ed5i ti\u1ebfng nh\u01b0 Rakuten Viber, Intel, Grab, Lazada, Hitachi, Duolingo, Booking.com, Nok Air, v.v.<\/p>\n

V\u1ec1 EloQ Communications<\/strong><\/p>\n

EloQ Communications l\u00e0 m\u1ed9t c\u00f4ng ty truy\u1ec1n th\u00f4ng \u0111\u1ed9c l\u1eadp, \u0111\u00f3ng vai tr\u00f2 nh\u01b0 \u0111\u00f4i m\u1eaft, \u0111\u00f4i tai v\u00e0 ti\u1ebfng n\u00f3i c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng qu\u1ed1c t\u1ebf t\u1ea1i Vi\u1ec7t Nam. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p chuy\u00ean m\u00f4n trong n\u01b0\u1edbc v\u1edbi quan \u0111i\u1ec3m to\u00e0n c\u1ea7u, EloQ \u0111ang h\u1ee3p t\u00e1c v\u1edbi c\u00e1c c\u00f4ng ty trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u1edf nh\u1eefng quy m\u00f4 v\u00e0 ng\u00e0nh ngh\u1ec1 kh\u00e1c nhau \u0111\u1ec3 n\u00e2ng cao h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 m\u1edf r\u1ed9ng t\u1ea7m \u1ea3nh h\u01b0\u1edfng c\u1ee7a h\u1ecd t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam.<\/p>\n

EloQ n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00e1c ti\u00eau ch\u00ed hi\u1ec7n \u0111\u1ea1i, minh b\u1ea1ch, ti\u00ean ti\u1ebfn v\u00e0 linh ho\u1ea1t trong qu\u00e1 tr\u00ecnh cung c\u1ea5p c\u00e1c\u00a0d\u1ecbch v\u1ee5 ti\u1ebfp th\u1ecb t\u00edch h\u1ee3p t\u1ea1i Vi\u1ec7t Nam<\/a>, bao g\u1ed3m quan h\u1ec7 c\u00f4ng ch\u00fang (PR), ti\u1ebfp th\u1ecb m\u1ea1ng x\u00e3 h\u1ed9i, ti\u1ebfp th\u1ecb s\u1ed1, h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng trong x\u00e3 h\u1ed9i, qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m, qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng, ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c t\u00edch h\u1ee3p, v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n. \u0110\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin, vui l\u00f2ng truy c\u1eadp\u00a0https:\/\/www.eloqasia.com\/vi\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

N\u0103m 2021 \u0111\u00e1nh d\u1ea5u k\u1ec9 ni\u1ec7m 5 n\u0103m th\u00e0nh l\u1eadp c\u1ee7a EloQ Communications, agency chuy\u00ean v\u1ec1 quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 ti\u1ebfp th\u1ecb t\u1ea1i TP.HCM. 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