{"id":1387,"date":"2022-03-21T10:00:47","date_gmt":"2022-03-21T03:00:47","guid":{"rendered":"https:\/\/news.eloqasia.com\/?p=1387"},"modified":"2022-03-23T17:34:15","modified_gmt":"2022-03-23T10:34:15","slug":"giam-doc-cua-eloq-communications-la-dien-gia-duy-nhat-dai-dien-cho-chau-a-tai-crisis-comms-mastery","status":"publish","type":"post","link":"https:\/\/news.eloqasia.com\/?p=1387","title":{"rendered":"Gi\u00e1m \u0111\u1ed1c c\u1ee7a EloQ Communications l\u00e0 di\u1ec5n gi\u1ea3 duy nh\u1ea5t \u0111\u1ea1i di\u1ec7n cho ch\u00e2u \u00c1 t\u1ea1i Crisis Comms Mastery"},"content":{"rendered":"<p>H\u1ed9i ngh\u1ecb th\u01b0\u1ee3ng \u0111\u1ec9nh tr\u1ef1c tuy\u1ebfn quy t\u1ee5 c\u00e1c chuy\u00ean gia \u0111\u1ea7u ng\u00e0nh Quan h\u1ec7 C\u00f4ng ch\u00fang (PR) mang t\u00ean Crisis Comms Mastery s\u1ebd di\u1ec5n ra t\u1eeb ng\u00e0y 24\/03\/2022 \u0111\u1ebfn 26\/03\/2022. Ti\u1ebfn s\u0129 Cl\u0101ra Ly-Le, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a <a href=\"https:\/\/www.eloqasia.com\/vi\/\">EloQ Communications<\/a>, l\u00e0 \u0111\u1ea1i di\u1ec7n duy nh\u1ea5t \u0111\u1ebfn t\u1eeb ch\u00e2u \u00c1 tham gia v\u00e0o s\u1ef1 ki\u1ec7n \u0111\u1ec3 chia s\u1ebb chuy\u00ean m\u00f4n v\u1ec1 qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng.<\/p>\n<p>85% chuy\u00ean gia PR v\u00e0 truy\u1ec1n th\u00f4ng \u0111\u1ed3ng \u00fd r\u1eb1ng t\u1ea7m quan tr\u1ecdng c\u1ee7a qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng \u0111\u00e3 gia t\u0103ng trong n\u0103m v\u1eeba qua. \u0110\u01b0\u1ee3c t\u1ed5 ch\u1ee9c b\u1edfi Agility PR Solutions, Crisis Comms Master l\u00e0 m\u1ed9t bu\u1ed5i h\u1ed9i th\u1ea3o chuy\u00ean ng\u00e0nh tr\u1ef1c tuy\u1ebfn nh\u1eb1m gi\u00fap nh\u1eefng ng\u01b0\u1eddi ho\u1ea1t \u0111\u1ed9ng trong l\u0129nh v\u1ef1c PR v\u00e0 truy\u1ec1n th\u00f4ng n\u1eafm r\u00f5 quy tr\u00ecnh x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng, v\u00e0 th\u00f4ng qua \u0111\u00f3, \u0111\u01b0a ra nh\u1eefng c\u00e1ch gi\u1ea3i quy\u1ebft ph\u00f9 h\u1ee3p v\u00e0 c\u00f3 l\u1ee3i cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. V\u1edbi s\u1ef1 g\u00f3p m\u1eb7t c\u1ee7a nh\u1eefng chuy\u00ean gia \u0111\u1ea7u ng\u00e0nh trong l\u0129nh v\u1ef1c qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng t\u1eeb kh\u1eafp th\u1ebf gi\u1edbi, s\u1ef1 ki\u1ec7n h\u1ee9a h\u1eb9n s\u1ebd \u0111em \u0111\u1ebfn nh\u1eefng ki\u1ebfn th\u1ee9c th\u1ef1c ti\u1ec5n v\u00e0 v\u00ed d\u1ee5 c\u1ee5 th\u1ec3 cho ng\u01b0\u1eddi tham gia.<\/p>\n<p>Th\u00f4ng qua n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng \u0111\u01b0\u1ee3c cung c\u1ea5p mi\u1ec5n ph\u00ed, h\u1ed9i ngh\u1ecb th\u01b0\u1ee3ng \u0111\u1ec9nh l\u1ea7n n\u00e0y s\u1ebd \u0111em l\u1ea1i cho c\u00e1c chuy\u00ean gia PR v\u00e0 truy\u1ec1n th\u00f4ng ki\u1ebfn th\u1ee9c c\u1ea7n thi\u1ebft \u0111\u1ec3 chu\u1ea9n b\u1ecb, ph\u1ea3n h\u1ed3i, v\u00e0 x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng cho kh\u00e1ch h\u00e0ng v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh. S\u1ef1 ki\u1ec7n Crisis Comms Mastery n\u0103m ngo\u00e1i \u0111\u00e3 g\u1eb7t h\u00e1i th\u00e0nh c\u00f4ng r\u1ef1c r\u1ee1 khi quy t\u1ee5 15 di\u1ec5n gi\u1ea3 v\u00e0 h\u01a1n 2,000 ng\u01b0\u1eddi \u0111\u0103ng k\u00ed tham gia.<\/p>\n<p>N\u0103m nay, s\u1ef1 ki\u1ec7n c\u0169ng s\u1ebd quy t\u1ee5 h\u01a1n 15 chuy\u00ean gia \u0111\u1ec3 chia s\u1ebb nh\u1eefng s\u00e1ng ki\u1ebfn v\u00e0 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n trong h\u01a1n 20 phi\u00ean th\u1ea3o lu\u1eadn tr\u1ef1c tuy\u1ebfn v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1:<\/p>\n<ul>\n<li>Qu\u1ea3n l\u00fd v\u00e0 theo d\u00f5i th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u trong kh\u1ee7ng ho\u1ea3ng<\/li>\n<li>X\u00e1c \u0111\u1ecbnh c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 quy tr\u00ecnh \u0111\u1ec3 chu\u1ea9n b\u1ecb, ph\u1ea3n h\u1ed3i v\u00e0 x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng<\/li>\n<li>Bi\u1ebfn kh\u1ee7ng ho\u1ea3ng th\u00e0nh c\u01a1 h\u1ed9i<\/li>\n<\/ul>\n<p>TS. Cl\u0101ra l\u00e0 \u0111\u1ea1i di\u1ec7n duy nh\u1ea5t t\u1eeb ch\u00e2u \u00c1 g\u00f3p m\u1eb7t t\u1ea1i h\u1ed9i ngh\u1ecb v\u1edbi t\u01b0 c\u00e1ch di\u1ec5n gi\u1ea3. Ph\u1ea7n chia s\u1ebb c\u1ee7a TS. Cl\u0101ra s\u1ebd gi\u00fap c\u00e1c doanh nghi\u1ec7p chu\u1ea9n b\u1ecb cho kh\u1ee7ng ho\u1ea3ng v\u1edbi t\u1ef1a \u0111\u1ec1 \u201cL\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 \u1ee9ng d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o k\u1ebf ho\u1ea1ch x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng?\u201d. N\u1ed9i dung ch\u00ednh c\u1ee7a ph\u1ea7n chia s\u1ebb n\u00e0y s\u1ebd b\u00e0n v\u1ec1 nh\u1eefng l\u1ee3i \u00edch m\u00e0 th\u01b0\u01a1ng hi\u1ec7u s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c khi t\u00edch h\u1ee3p m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o chi\u1ebfn d\u1ecbch qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng.<\/p>\n<p>Trong <a href=\"https:\/\/blog.eloqasia.com\/tag\/quan-he-cong-chung\/\">b\u1ed1i c\u1ea3nh PR hi\u1ec7n \u0111\u1ea1i<\/a>, vi\u1ec7c n\u00ean hay kh\u00f4ng n\u00ean t\u00edch h\u1ee3p m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o k\u1ebf ho\u1ea1ch qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng v\u1eabn c\u00f2n l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 g\u00e2y tranh c\u00e3i c\u1ee7a ng\u00e0nh PR. D\u00f9 m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng, nh\u01b0ng nhi\u1ec1u doanh nghi\u1ec7p v\u1eabn c\u00f2n ng\u1ea7n ng\u1ea1i trong vi\u1ec7c \u1ee9ng d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y v\u00e0o x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng v\u00ec lo s\u1ee3 r\u1eb1ng m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 \u0111\u1ea9y c\u00e2u chuy\u1ec7n theo chi\u1ec1u h\u01b0\u1edbng kh\u00f4ng mong mu\u1ed1n. Tuy nhi\u00ean, d\u00f9 c\u00f3 nhi\u1ec1u r\u1ee7i ro nh\u01b0ng m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng l\u00e0 ph\u01b0\u01a1ng ph\u00e1p d\u1ec5 d\u00e0ng nh\u1ea5t \u0111\u1ec3 ti\u1ebfp c\u1eadn c\u00f4ng ch\u00fang. V\u00ec th\u1ebf, bu\u1ed5i h\u1ed9i th\u1ea3o tr\u1ef1c tuy\u1ebfn s\u1ebd th\u1ea3o lu\u1eadn nh\u1eefng thu\u1eadn l\u1ee3i v\u00e0 r\u1ee7i ro khi t\u00edch h\u1ee3p m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng kh\u1ee7ng ho\u1ea3ng; c\u0169ng nh\u01b0 ph\u00e2n t\u00edch nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ec3 ph\u1ea3n h\u1ed3i kh\u1ee7ng ho\u1ea3ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<ol>\n<li>Cl\u0101ra b\u00e0y t\u1ecf s\u1ef1 h\u1ee9ng th\u00fa khi tham gia Crisis Comms Mastery: \u201cV\u00e0o th\u1eddi \u0111\u1ea1i s\u1ed1, <a href=\"https:\/\/clara.ly-le.info\/blog\/index.php\/tag\/crisis-communications\/\">k\u1ebf ho\u1ea1ch x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng<\/a> \u0111\u00e3 tr\u1edf th\u00e0nh ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u. M\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00e3 \u0111em l\u1ea1i ti\u1ebfng n\u00f3i cho c\u00f4ng ch\u00fang, nh\u01b0ng c\u0169ng khi\u1ebfn c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i di\u1ec7n v\u1edbi nguy c\u01a1 g\u1eb7p ph\u1ea3i kh\u1ee7ng ho\u1ea3ng tr\u1ef1c tuy\u1ebfn. T\u00f4i r\u1ea5t h\u00e2n hoan khi c\u00f3 th\u1ec3 chia s\u1ebb ki\u1ebfn th\u1ee9c v\u00e0 kinh nghi\u1ec7m c\u1ee7a m\u00ecnh v\u1ec1 ch\u1ee7 \u0111\u1ec1 n\u00e0y \u0111\u1ec3 h\u1ed7 tr\u1ee3 cho nh\u1eefng ng\u01b0\u1eddi l\u00e0m ngh\u1ec1 PR v\u00e0 truy\u1ec1n th\u00f4ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.\u201d<\/li>\n<\/ol>\n<p>Nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd tham gia s\u1ebd c\u00f3 quy\u1ec1n truy c\u1eadp mi\u1ec5n ph\u00ed v\u00e0o t\u1ea5t c\u1ea3 c\u00e1c phi\u00ean th\u1ea3o lu\u1eadn trong ba ng\u00e0y t\u1eeb 24 th\u00e1ng 3 \u0111\u1ebfn 26 th\u00e1ng 3. Truy c\u1eadp <a href=\"https:\/\/crisiscommsmastery.com\/\">https:\/\/crisiscommsmastery.com\/<\/a> \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin.<\/p>\n<p>Truy c\u1eadp trang web c\u1ee7a TS. Cl\u0101ra \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam c\u00e1c <a href=\"https:\/\/clara.ly-le.info\/blog\/\">nghi\u00ean c\u1ee9u v\u1ec1 kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng<\/a>.<\/p>\n<p><strong>V\u1ec1 EloQ Communications<\/strong><\/p>\n<p>EloQ Communications l\u00e0 c\u00f4ng ty truy\u1ec1n th\u00f4ng \u0111\u1ed9c l\u1eadp v\u1edbi kinh nghi\u1ec7m l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng qu\u1ed1c t\u1ebf cho nh\u1eefng d\u1ef1 \u00e1n t\u1ea1i Vi\u1ec7t Nam. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p chuy\u00ean m\u00f4n trong n\u01b0\u1edbc v\u1edbi quan \u0111i\u1ec3m to\u00e0n c\u1ea7u, EloQ \u0111ang h\u1ee3p t\u00e1c v\u1edbi c\u00e1c c\u00f4ng ty trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u1edf nh\u1eefng quy m\u00f4 v\u00e0 ng\u00e0nh ngh\u1ec1 kh\u00e1c nhau \u0111\u1ec3 n\u00e2ng cao h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 m\u1edf r\u1ed9ng t\u1ea7m \u1ea3nh h\u01b0\u1edfng c\u1ee7a h\u1ecd t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam.<\/p>\n<p>EloQ n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00e1c ti\u00eau ch\u00ed hi\u1ec7n \u0111\u1ea1i, minh b\u1ea1ch, ti\u00ean ti\u1ebfn v\u00e0 linh ho\u1ea1t trong qu\u00e1 tr\u00ecnh cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 ti\u1ebfp th\u1ecb t\u00edch h\u1ee3p t\u1ea1i Vi\u1ec7t Nam, bao g\u1ed3m quan h\u1ec7 c\u00f4ng ch\u00fang (PR), ti\u1ebfp th\u1ecb m\u1ea1ng x\u00e3 h\u1ed9i, ti\u1ebfp th\u1ecb s\u1ed1, h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng trong x\u00e3 h\u1ed9i, qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m, qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng, ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c t\u00edch h\u1ee3p, v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n. \u0110\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin, vui l\u00f2ng truy c\u1eadp<u>\u00a0<\/u><a href=\"https:\/\/www.eloqasia.com\/vi\/\">https:\/\/www.eloqasia.com\/vi\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>H\u1ed9i ngh\u1ecb th\u01b0\u1ee3ng \u0111\u1ec9nh tr\u1ef1c tuy\u1ebfn quy t\u1ee5 c\u00e1c chuy\u00ean gia \u0111\u1ea7u ng\u00e0nh Quan h\u1ec7 C\u00f4ng ch\u00fang (PR) mang t\u00ean Crisis Comms Mastery s\u1ebd di\u1ec5n ra t\u1eeb ng\u00e0y 24\/03\/2022 \u0111\u1ebfn 26\/03\/2022. Ti\u1ebfn s\u0129 Cl\u0101ra Ly-Le, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a <a href=\"https:\/\/news.eloqasia.com\/?p=1387\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":76,"featured_media":1385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[745,613,747,11,35,750,749,173,32],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gi\u00e1m \u0111\u1ed1c c\u1ee7a EloQ Communications l\u00e0 di\u1ec5n gi\u1ea3 duy nh\u1ea5t \u0111\u1ea1i di\u1ec7n cho ch\u00e2u \u00c1 t\u1ea1i Crisis Comms Mastery - EloQ&#039;s Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.eloqasia.com\/?p=1387\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gi\u00e1m \u0111\u1ed1c c\u1ee7a EloQ Communications l\u00e0 di\u1ec5n gi\u1ea3 duy nh\u1ea5t \u0111\u1ea1i di\u1ec7n cho ch\u00e2u \u00c1 t\u1ea1i Crisis Comms Mastery - EloQ&#039;s Newsroom\" \/>\n<meta property=\"og:description\" content=\"H\u1ed9i ngh\u1ecb th\u01b0\u1ee3ng \u0111\u1ec9nh tr\u1ef1c tuy\u1ebfn quy t\u1ee5 c\u00e1c chuy\u00ean gia \u0111\u1ea7u ng\u00e0nh Quan h\u1ec7 C\u00f4ng ch\u00fang (PR) mang t\u00ean Crisis Comms Mastery s\u1ebd di\u1ec5n ra t\u1eeb ng\u00e0y 24\/03\/2022 \u0111\u1ebfn 26\/03\/2022. 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