{"id":100,"date":"2019-06-28T09:47:27","date_gmt":"2019-06-28T02:47:27","guid":{"rendered":"https:\/\/news.eloqasia.com\/?p=100"},"modified":"2021-05-04T18:26:43","modified_gmt":"2021-05-04T11:26:43","slug":"giam-doc-eloq-communcations-duoc-bau-lam-thanh-vien-quan-tri-cua-prca-sea","status":"publish","type":"post","link":"https:\/\/news.eloqasia.com\/?p=100","title":{"rendered":"Gi\u00e1m \u0111\u1ed1c EloQ Communcations \u0111\u01b0\u1ee3c b\u1ea7u l\u00e0m th\u00e0nh vi\u00ean qu\u1ea3n tr\u1ecb c\u1ee7a PRCA SEA"},"content":{"rendered":"

B\u00e0 Cl\u0101ra Ly-Le<\/a>, Gi\u00e1m \u0111\u1ed1c c\u00f4ng ty truy\u1ec1n th\u00f4ng EloQ Communications, \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ea7u ch\u1ecdn l\u00e0m th\u00e0nh vi\u00ean c\u1ee7a H\u1ed9i \u0111\u1ed3ng Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng Khu v\u1ef1c c\u1ee7a Hi\u1ec7p h\u1ed9i Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng \u0110\u00f4ng Nam \u00c1 (PRCA SEA).<\/b><\/p>\n

H\u1ed9i \u0111\u1ed3ng Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng Khu V\u1ef1c \u0111\u01b0a ra quy tr\u00ecnh chuy\u00ean nghi\u1ec7p \u0111\u1ec3 h\u1ed9i \u00fd v\u1edbi nh\u1eefng chuy\u00ean gia c\u1ea5p cao v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 trong l\u0129nh v\u1ef1c quan h\u1ec7 c\u00f4ng ch\u00fang (PR) v\u00e0 truy\u1ec1n th\u00f4ng; t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c; th\u00f4ng b\u00e1o v\u1ec1 nh\u1eefng ch\u00ednh s\u00e1ch chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a PRCA; v\u00e0 \u0111\u01b0a ra nh\u1eefng nh\u1eadn x\u00e9t, g\u00f3p \u00fd v\u00e0 ch\u1ec9 d\u1eabn c\u00f3 \u00edch cho nh\u1eefng ng\u01b0\u1eddi l\u00e0m vi\u1ec7c trong ng\u00e0nh PR v\u00e0 truy\u1ec1n th\u00f4ng. H\u1ed9i \u0111\u1ed3ng s\u1ebd x\u00e2y d\u1ef1ng nh\u1eefng cu\u1ed9c \u0111\u1ed1i tho\u1ea1i chuy\u00ean ng\u00e0nh \u0111\u1ec3 gi\u1ea3i quy\u1ebft nh\u1eefng v\u1ea5n \u0111\u1ec1 nh\u01b0 \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c, s\u1ef1 \u0111a d\u1ea1ng, qu\u1ea3n l\u00fd nh\u00e2n t\u00e0i, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 c\u00f4ng ty truy\u1ec1n th\u00f4ng, v\u00e0 ph\u00e1t tri\u1ec3n chuy\u00ean m\u00f4n.<\/p>\n

“Ch\u00fang t\u00f4i r\u1ea5t vui m\u1eebng khi th\u00e0nh l\u1eadp H\u1ed9i \u0111\u1ed3ng Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n Th\u00f4ng \u0110\u00f4ng Nam \u00c1 h\u1ed9i t\u1ee5 nh\u1eefng chuy\u00ean gia c\u00f3 chuy\u00ean m\u00f4n cao v\u00e0 t\u1ea7m hi\u1ec3u bi\u1ebft s\u00e2u r\u1ed9ng m\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c kh\u00f3 c\u00f3 th\u1ec3 theo k\u1ecbp, \u0111\u1ec3 ch\u1ecbu tr\u00e1ch nhi\u1ec7m c\u1ed1 v\u1ea5n cho to\u00e0n v\u00f9ng”, \u00f4ng Francis Ingham, T\u1ed5ng qu\u1ea3n l\u00fd, PRCA, cho bi\u1ebft.<\/p>\n

B\u00e0 Cl\u0101ra \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o \u1edf M\u1ef9 v\u00e0 \u00dac, v\u00e0 t\u1eebng tham gia v\u00e0o nhi\u1ec1u d\u1ef1 \u00e1n truy\u1ec1n th\u00f4ng ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc v\u00e0 trong khu v\u1ef1c. B\u00e0 hi\u1ec7n \u0111ang ho\u00e0n th\u00e0nh ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfn s\u0129 v\u1edbi nhi\u1ec1u nghi\u00ean c\u1ee9u tr\u00ean c\u00e1c t\u1ea1p ch\u00ed khoa h\u1ecdc v\u1ec1 qu\u1ea3n l\u00fd kh\u1ee7ng ho\u1ea3ng v\u00e0 truy\u1ec1n th\u00f4ng. B\u00e0 lu\u00f4n t\u00ecm c\u00e1ch \u0111\u1ec3 \u1ee9ng d\u1ee5ng c\u00e1c nghi\u00ean c\u1ee9u n\u00e0y v\u00e0o c\u00f4ng vi\u1ec7c th\u1ef1c t\u1ebf. B\u00eanh c\u1ea1nh \u0111\u00f3, b\u00e0 Cl\u0101ra c\u00f2n l\u00e0 gi\u1ea3ng vi\u00ean \u0111\u1ea1i h\u1ecdc cho c\u00e1c ng\u00e0nh truy\u1ec1n th\u00f4ng. \u0110\u00e2y l\u00e0 l\u1ea7n \u0111\u1ea7u ti\u00ean b\u00e0 tham gia v\u00e0o m\u1ed9t t\u1ed5 ch\u1ee9c chuy\u00ean ng\u00e0nh v\u00e0 h\u1ed9i \u0111\u1ed3ng chuy\u00ean ng\u00e0nh. M\u1ee5c ti\u00eau c\u1ee7a b\u00e0 l\u00e0 \u0111em kinh nghi\u1ec7m v\u00e0 ki\u1ebfn th\u1ee9c l\u00e2u n\u0103m \u0111\u1ec3 ph\u00e1t tri\u1ec3n v\u00e0 gi\u00fap nh\u1eefng ng\u01b0\u1eddi theo \u0111u\u1ed5i ng\u00e0nh truy\u1ec1n th\u00f4ng n\u00e2ng cao chuy\u00ean m\u00f4n.<\/p>\n

“T\u00f4i tin r\u1eb1ng \u0111\u00e2y l\u00e0 l\u00fac c\u00e1c kh\u00e1ch h\u00e0ng c\u1ea7n tri\u1ec3n khai ho\u1ea1t \u0111\u1ed9ng PR \u1edf nhi\u1ec1u n\u01b0\u1edbc, v\u00e0 l\u00e0 th\u1eddi \u0111i\u1ec3m m\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u00e0m ngh\u1ec1 quan h\u1ec7 c\u00f4ng ch\u00fang c\u1ea7n ph\u1ea3i k\u1ebft n\u1ed1i v\u1edbi nhau, l\u00e0m quen v\u1edbi nh\u1eefng th\u1ecb tr\u01b0\u1eddng kh\u00e1c \u0111\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 c\u1ea1nh tranh, \u0111\u1ed3ng th\u1eddi duy tr\u00ec ti\u00eau chu\u1ea9n ch\u1ea5t l\u01b0\u1ee3ng cao”, b\u00e0 Cl\u0101ra chia s\u1ebb. “Vi\u1ec7t Nam v\u00e0 nhi\u1ec1u n\u01b0\u1edbc \u0110\u00f4ng Nam \u00c1 kh\u00e1c hi\u1ec7n nay thi\u1ebfu c\u00e1c hi\u1ec7p h\u1ed9i v\u1ec1 PR v\u00e0 b\u1ed9 quy t\u1eafc \u1ee9ng x\u1eed chung v\u1ec1 PR, n\u00ean t\u00f4i ngh\u0129 vai tr\u00f2 c\u1ee7a PRCA r\u1ea5t l\u1edbn. T\u00f4i t\u1ef1 h\u00e0o khi c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p ki\u1ebfn th\u1ee9c to\u00e0n c\u1ea7u v\u00e0 nh\u1eefng kinh nghi\u1ec7m t\u1ea1i th\u1ecb tr\u01b0\u1eddng n\u1ed9i \u0111\u1ecba \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn th\u1ebf h\u1ec7 ti\u1ebfp theo v\u00e0 cung c\u1ea5p nh\u1eefng d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng. Vi\u1ec7c tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean c\u1ee7a H\u1ed9i \u0111\u1ed3ng Khu v\u1ef1c PRCA s\u1ebd gi\u00fap t\u00f4i \u0111\u00f3ng g\u00f3p \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n cho ng\u00e0nh PR.”<\/p>\n

\u0110\u01b0\u1ee3c th\u00e0nh l\u1eadp t\u1ea1i Anh v\u00e0o n\u0103m 1969, PRCA hi\u1ec7n l\u00e0 \u0111\u1ea1i di\u1ec7n cho h\u01a1n 30.000 ng\u01b0\u1eddi l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c PR t\u1ea1i 66 qu\u1ed1c gia tr\u00ean th\u1ebf gi\u1edbi, v\u1edbi h\u1ec7 th\u1ed1ng v\u0103n ph\u00f2ng t\u1ea1i Anh, Singapore v\u00e0 Dubai. PRCA c\u0169ng l\u00e0 \u0111\u01a1n v\u1ecb qu\u1ea3n l\u00fd ICCO, ng\u00f4i nh\u00e0 chung c\u1ee7a 41 hi\u1ec7p h\u1ed9i PR tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi. PRCA th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n \u1edf m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a ng\u00e0nh quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 truy\u1ec1n th\u00f4ng, gi\u00fap cho c\u00e1c t\u1eadp th\u1ec3 v\u00e0 c\u00e1 nh\u00e2n t\u1ed1i \u01b0u h\u00f3a nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 h\u1ecd \u0111em l\u1ea1i cho kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 doanh nghi\u1ec7p. Hi\u1ec7p h\u1ed9i ra \u0111\u1eddi \u0111\u1ec3 n\u00e2ng cao ti\u00eau chu\u1ea9n trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng PR v\u00e0 truy\u1ec1n th\u00f4ng, cung c\u1ea5p cho c\u00e1c th\u00e0nh vi\u00ean nh\u1eefng d\u1eef li\u1ec7u ng\u00e0nh ngh\u1ec1, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n chia s\u1ebb nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t trong ng\u00e0nh truy\u1ec1n th\u00f4ng, v\u00e0 t\u1ea1o ra c\u01a1 h\u1ed9i k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean v\u1edbi nhau.<\/p>\n

EloQ Communications, t\u1eebng \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn v\u1edbi t\u00ean g\u1ecdi Vero IMC Vietnam, \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u h\u00e0nh b\u1edfi b\u00e0 Cl\u0101ra Ly-Le trong 3 n\u0103m tr\u01b0\u1edbc khi tr\u1edf th\u00e0nh agency truy\u1ec1n th\u00f4ng \u0111\u1ed9c l\u1eadp v\u1edbi n\u00ean g\u1ecdi m\u1edbi v\u00e0o \u0111\u1ea7u n\u0103m 2019. EloQ t\u1eadp trung chuy\u00ean m\u00f4n l\u00e0m vi\u1ec7c v\u1edbi nh\u1eefng c\u00f4ng ty n\u01b0\u1edbc ngo\u00e0i \u0111ang ho\u1ea1t \u0111\u1ed9ng kinh doanh t\u1ea1i Vi\u00eat Nam, bao g\u1ed3m nhi\u1ec1u kh\u00e1ch h\u00e0ng \u0111a d\u1ea1ng \u0111\u1ebfn t\u1eeb h\u01a1n 30 qu\u1ed1c gia v\u00e0 v\u00f9ng l\u00e3nh th\u1ed5 (https:\/\/www.eloqasia.com\/vi\/#Our-Work<\/a>), trong \u0111\u00f3 c\u00f3 nh\u1eefng c\u00f4ng ty trong danh s\u00e1ch Fortune 500, nhi\u1ec1u t\u1eadp \u0111o\u00e0n \u0111a qu\u1ed1c gia v\u00e0 nh\u1eefng c\u00f4ng ty n\u1ed9i \u0111\u1ecba. Nh\u1eefng kh\u00e1ch h\u00e0ng qu\u1ed1c t\u1ebf v\u1eabn l\u00e0 m\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a EloQ, nh\u01b0ng ch\u00fang t\u00f4i c\u0169ng \u0111\u1ed3ng th\u1eddi t\u00ecm ki\u1ec1m c\u01a1 h\u1ed9i \u0111\u1ec3 m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi k\u1ebft n\u1ed1i ra kh\u1eafp ch\u00e2u \u00c1 \u0111\u1ec3 h\u01b0\u1edbng \u0111\u1ebfn l\u00e0m nh\u1eefng chi\u1ebfn d\u1ecbch v\u00f9ng cho c\u1ea3 c\u00f4ng ty trong n\u01b0\u1edbc v\u00e0 ngo\u00e0i n\u01b0\u1edbc.<\/p>\n

Tham kh\u1ea3o th\u00eam th\u00f4ng tin v\u1ec1 EloQ Communications t\u1ea1i https:\/\/www.eloqasia.com\/vi\/<\/a><\/p>\n

 <\/p>\n

Th\u00f4ng c\u00e1o b\u00e1o ch\u00ed ph\u00e1t h\u00e0nh b\u1edfi agency Truy\u1ec1n th\u00f4ng EloQ<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

B\u00e0 Cl\u0101ra Ly-Le, Gi\u00e1m \u0111\u1ed1c c\u00f4ng ty truy\u1ec1n th\u00f4ng EloQ Communications, \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ea7u ch\u1ecdn l\u00e0m th\u00e0nh vi\u00ean c\u1ee7a H\u1ed9i \u0111\u1ed3ng Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng Khu v\u1ef1c c\u1ee7a Hi\u1ec7p h\u1ed9i Quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 Truy\u1ec1n th\u00f4ng Read More …<\/a><\/p>\n","protected":false},"author":1,"featured_media":98,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[36,75,613,37,11,35,39,62,77,38,32,33,34,63],"yoast_head":"\nGi\u00e1m \u0111\u1ed1c EloQ Communcations \u0111\u01b0\u1ee3c b\u1ea7u l\u00e0m th\u00e0nh vi\u00ean qu\u1ea3n tr\u1ecb c\u1ee7a PRCA SEA - EloQ's Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.eloqasia.com\/?p=100\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gi\u00e1m \u0111\u1ed1c EloQ Communcations \u0111\u01b0\u1ee3c b\u1ea7u l\u00e0m th\u00e0nh vi\u00ean qu\u1ea3n tr\u1ecb c\u1ee7a PRCA SEA - 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